Show switch blamed on NEC
Originally Posted by selwonk
Why on earth are they having it there? What's wrong with the NEC exactly?
Feb 18 2005
By Paul Dale, Birmingham Post
The National Exhibition Centre was criticised last night for being "too complacent" over its bid for the 2006 Motor Show and simply assuming it would get the event.
The Society of Motor Manufacturers and Traders, the show's organisers, confirmed the show would move from the NEC to the ExCel Centre in London's Docklands next year.
The world-famous event, which is worth £100 million to the local economy, has been staged at the NEC for 26 years.
SMMT spokesman Nigel Wonnacott said the NEC was in third place behind ExCel and Earl's Court in the bidding because it failed to address three main points - raising the profile of the show, the need to encourage more world car launches, and lowering the costs.
Third Place, behind Earls Court ??? Someone is taking the .
Earls Court is just way to small for an International motoring exhibition:
Earls Court = 35,000 m2
ExCel = 65,000 m2
NEC = 200,000 m2
The venue's high parking charges were also highlighted.
As if ExCel's few thousand spaces will be any cheaper than the 22,000 spaces at the NEC !!
"There was an assumption from the NEC that they were automatically going to get it and that assumption was reflected in their bid," Mr Wonnacott said. "They were just too complacent."
The NEC Group's chief executive Andrew Morris, said he was "very disappointed" with the decision.
But the Midlands' car manufacturers said they supported the show's move to London because they believed it would boost the international profile of the event.
Mr Morris said: "We genuinely believe that our plans provided the best possible solution to the question of how to develop the Motor Show and evolve it into the future.
"Given the support that we were enjoying for our new proposals we are incredulous about this decision and, once the automotive industry has come to terms with it, I would not be at all surprised if we see a backlash and defections from the show."
Neil Rami, chief executive of Marketing Birmingham, described the decision as a "real blow". "We now need to up our game by building the profile of the city, developing a long term strategy for major events and by going the extra mile to win new business," Mr Rami added.
Guy Jones, head of marketing at MG Rover Group, said: "We have had a long and successful association with the NEC-based show. However, we support the SMMT's choice for the London location in 2006 because it is certain to raise the profile of the show on the international stage and with UK customers."
A spokeswoman for Jaguar and Land Rover said: "We are all very disappointed that the Motor Show won't be on our doorstep next year but we want to ensure that the show does not disappear, and we must recognise the SMMT is making the move to protect the future of the showcase for the British car industry."
As always, some people in this country genuinely beleive that London is the centre of the known universe !